Makeup Techniques & Brush Care

Makeup Hygiene: How to Store and Handle Products

How to keep makeup clean and safe: storage, shelf life after opening, what never to share and the signs that a product should be thrown away.

Makeup hygiene is not about being fussy. Every time a brush, wand or fingertip goes from your face to a product and back, it carries skin oil and microbes with it. Preservatives keep products safe for a reasonable time, but they do not last for ever, and heat, moisture and sharing shorten that time. A few habits keep your makeup clean and your skin and eyes comfortable.

Handle products cleanly

Do not share

Sharing spreads infections such as conjunctivitis, styes and cold sores.

  • Never share mascara, eyeliner, lip products or sponges.
  • Avoid shared testers on the eyes and lips. Use a disposable applicator, or test on your hand.
  • At a makeup counter or with a makeup artist, it is reasonable to ask that clean or disposable applicators be used.

Store products sensibly

DoAvoid
Keep makeup in a cool, dry placeSteamy bathrooms, if you can
Keep lids closedOpen pots and uncapped pencils
Store away from sunlightWindow sills
Keep products out of hot cars and bagsHeat above about 30°C (85°F), which weakens preservatives
Wipe containers and clean bags regularlyLoose products rolling in a dirty bag

Beauty Storage Organizers: Sizes, Features, and Cleaning compares storage organizers.

How long makeup lasts after opening

In many countries there is no legal requirement for a use-by date on cosmetics. The times below are common guidance from manufacturers and safety bodies. Always go by the label on your own product if it gives a time.

ProductTypical time after opening
Mascara, liquid eyelinerAbout 3 months
Cream or gel eye products6 to 12 months
Liquid foundation, concealer6 to 12 months
Cream blush, cream bronzerAbout 12 months
Lipstick, lip gloss12 to 18 months
Pencil eyeliner and lip liner12 to 24 months, with regular sharpening
Powder eyeshadow, blush, bronzer, face powderUp to 24 months

Eye products have the shortest life, because the eye area is the most vulnerable to infection.

The open-jar symbol

Many products carry a small symbol of an open jar with a number and the letter M, such as "12M". This is the period after opening: the number of months the maker expects the product to stay in good condition once opened.

Note the opening date

Write the month and year on a small sticker on each product. The Beauty Product Expiry Tracker keeps a list and tells you what is due for replacement.

Signs a product has gone off

  • A change in smell: sour, rancid or like crayons.
  • A change in color.
  • A change in texture: separation, lumps, thickening or drying.
  • Spots of mold.
  • Stinging, itching or redness when you use it.

If you see any of these, throw it away, even if it is still within its expected time.

After an infection

If you have had an eye infection or a cold sore, discard the eye or lip products you used during it and wash your tools. Do not wear eye makeup again until the infection has cleared.

Keeping pressed powders clean

  • Wipe the top layer with a clean tissue now and then.
  • If a hard, shiny film forms on a pressed powder, it is oil from your skin. Lift it gently with a piece of sticky tape.
  • Use clean brushes.

Buying safely

  • Check that new products are sealed.
  • Be cautious with unusually cheap "designer" makeup from unofficial sellers. Counterfeit cosmetics have been found to contain contaminants.
  • Do not buy products with damaged or leaking packaging.

Sources and further reading

Frequently asked questions

Can expired makeup harm my skin?

It can. Old products may irritate the skin, cause breakouts or, in the case of eye makeup, lead to infections. Performance also declines.

How do I know when my makeup expires?

Look for a date or the open-jar symbol with a number of months. If neither is shown, follow general guidance by product type and note when you opened it.

Is it safe to use makeup testers in shops?

Testers handled by many people can carry germs. Test on your hand or arm, or with a disposable applicator, and avoid your eyes and lips.

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